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Heightened Attraction

Boomerang will help you create a healthy workplace;
attractive to new recruits.



In this competitive market, having a successful employee attraction strategy is critical.

Geoff Bowlby, director of the Stats Canada Labour Statistics Division stated “it’s inevitable that at some point soon we're going to see a big onslaught of retirements of baby boomers that should continue for about 20 years.”

“And the generation that will follow them is a lot smaller, he said, referring to a demographic process that has generated widespread concerns about future labour shortages.”  Eric Beauchesne, Canwest News Service, Published: Tuesday, March 04, 2008

Providing a healthy and engaging workplace not only retains your current employees, but also enhances your attraction of new recruits.

“The strategies of the country's top employers, as rated by Hewitt Associates LLC in their 2008 report on the Top 50 Employers, demonstrate that even in a tight labour market, employees will always gravitate to employers who deliver more than a paycheque.”  Derek Sankey, For the Calgary Herald, Published: Saturday, January 26, 2008

Top 100 Firms know the value of a healthy workplace strategy, which is why the top three categories in Mediacorp Canada Inc’s 2006 survey are:

          1. Physical Workplace
          2. Social Atmosphere
          3. Health and Benefits

“We spend a lot of time at our jobs.  Offering something within, that is a way of enhancing the workplace environment.”  Richard Yerema, editor of the Top 1000

“While the salary and benefits at Seven Oaks Hospital are competitive, the real draw is the emphasis on staff self-actualization and mutual support”.  Lianne George, October 11, 2004, Macleans.caa

“We’re looking for places that create the opportunity to create friendships with people at work.  People stay because they make those connections.”  Tony Meehan, publisher of Mediacorp.

Source: www.canada.com, “Top 100 Firms Go the Extra Mile”, Peter Koven, CanWest News Service, Oct 14, 2006


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